Most sales teams don't lose deals because their product is weak—they lose them because their process is. Clunky handoffs, missed follow-ups, scattered notes, and five tools doing the job of one… sound familiar? Simplifying your sales workflow isn't just about speed—it's about visibility, accountability, and consistency.

Onboarding is a critical part of the SaaS customer journey, but it’s often treated as a last step instead of a first impression. Many brands focus their efforts inside the product, yet the onboarding experience actually begins on the website. From the moment someone lands on a homepage or clicks through a pricing page, they are already forming expectations about how the product will feel to use.

Your Squarespace site may be visually impressive, but great design alone doesn't close deals or answer customer questions. Today's users expect instant support, relevant answers, and a frictionless path to whatever they came for, no matter what time they land on your site. That's where AI-powered chatbots come in.